Case study: One-to-one, multi-channel marketing optimization
How do you personalize promotional efforts in a fast-paced environment filled with unique, demanding clientele?
In a recent project, Strong...
04/13/2018
Case study: One-to-one, multi-channel marketing optimization
By: Brock Ferguson
Case Studies, Gaming
03/31/2018
Case study: Optimizing ad pricing at Dictionary.com
By: Brock Ferguson
Ad-ops, Case Studies
03/28/2018
Keanu: Enter the model.matrix
By: Jacob Dink
Technical, Statistics
01/30/2018
Predictive Model ROI Calculator
By: Brock Ferguson
Strategy
01/01/2018
Strong Data Science Scholarship
By: Brock Ferguson
Events
09/14/2017
Case study: Real-time food inspection using deep learning
By: Jacob Zweig
Case Studies, Manufacturing, Computer Vision
04/20/2017
How can deep learning help your SaaS business?
By: Jacob Zweig
Strategy, Technology & Software, Machine Learning
09/28/2016
Introducing Optimail: Email marketing powered by artificial intelligence
By: Brock Ferguson
News, Machine Learning, Marketing
07/01/2016
Is data science only useful for companies with big data?
By: Brock Ferguson
Strategy, Data Science
06/22/2016
Customer lifetime value: How to avoid common pitfalls and build smarter metrics
By: Jacob Dink
Technical, Statistics
06/14/2016
Predicting customer behavior: How we use machine learning to identify paying customers before they subscribe
By: Brock Ferguson
Strategy, Technical, Technology & Software, Machine Learning, Optimization
05/24/2016
Landing page science: How we optimized the conversion rates of over ten thousand landing pages
By: Brock Ferguson
Technical, Data Science, Optimization