Multi-Touch Attribution: From Traditional Models to Deep Learning Approaches

Introduction Marketing attribution is a critical challenge faced by businesses seeking to understand the effectiveness of their marketing e...
04/05/2023

Multi-Touch Attribution: From Traditional Models to Deep Learning Approaches

By: Jacob Zweig
Technical, Marketing, Multi-Touch Attribution
03/29/2023

How Machine Learning is Changing the Way We Learn

By: Jenna Rodrigues
Strategy, Machine Learning, Education
03/22/2023

How to Use Marketing Mix Modeling to Optimize Your Marketing Strategy

By: James Townend
Technical, Marketing, Marketing Mix Modeling
03/15/2023

Using Domain Transfer to Improve Object Detection Models

By: Nina Singer
Technical, Object Detection, Domain Transfer
03/09/2023

4 Reasons Geospatial Data is Exploding

By: Jenna Rodrigues
Strategy, Spatial Data Science, Geospatial Machine Learning, Geospatial Data
03/01/2023

5 Useful Tools for Spatial Data Science

By: James Townend
Technical, Spatial Data Science, Geospatial Analysis, Geospatial Machine Learning
02/14/2023

Conversational AI: Applications of Large Language Models and GPT-4

By: Jacob Zweig
Strategy, Technology & Software, NLP
01/24/2023

Navigating the Intersection of Traditional Computer Vision and Deep Learning: A Guide to Building Production Systems

By: Wassim El Ahmar
Strategy, Technical, Computer Vision, Machine Learning
01/18/2023

How Machine Learning is Shaping the Future of Sports

By: Jacob Zweig
Technical, Technology & Software, Computer Vision, Machine Learning
01/10/2023

Deep Learning for Tabular Data

By: Michael Clark
Technical, Data Science, Machine Learning, Statistics
12/06/2022

Learning from LiDAR Data with Deep Learning

By: Nina Singer
Deep Learning, LiDAR Data
06/13/2022

Forecasting Public Transport Utilization in Chicago

By: Cody Dirks
Case Study, Technical, Technology & Software, Data Science